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The value of trust—and how to create it
The value of trust—and how to create it
Jan 18, 2026 10:38 AM

Trusting strangers not only makes our lives easier, it makes our country more prosperous. As economist Tim Hartford says, “One of the underrated achievements of the modern world has been to develop ways to extend the circle of trust by depersonalising it.” How do we create and extend these “circles of trust”?

In this video,Dan Ariely, aprofessor of psychology and behavioral economics at Duke University, talks about the basic elements of trust and how to build trust.

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