Home
/
RELIGION & LIBERTY ONLINE
/
The ‘dead-end job’ that has delivered dozens from homelessness
The ‘dead-end job’ that has delivered dozens from homelessness
Mar 29, 2026 6:17 PM

She set out to make a product to help the homeless endure life on the streets during Detroit’s brutal winters. She ended up starting a business that has taken dozens of homeless people from desperation to independence.

Veronika Scott grew up in poverty. Her parents’ addictions sometimes plunged their entire family into homelessness, and she remembers being written off as hopeless. “People just looked at you as if you’re worthless by extension, as if you’re doomed to repeat the same life,” she said.

After she won a scholarship to the College for Creative Studies, she had an assignment to “meet a real need.” She designed a full-length coat that would double as a sleeping bag hefty enough to resist winter temperatures.

Approximately194,467of America’s homeless live outside shelters, and the U.S. government states that 8,351 people are homeless any given night in Michigan – 693 of them veterans.

Scott put her heart into service, providing so many of her specially designed projects that she says now, 15 years later, homeless people still call her the “coat lady.”

She thought she had succeeding in meeting the need until a homeless woman told her bluntly, “I don’t need a coat – I need a job!”

Teach a man to fish….

As Scott networked with shelter organizers and homeless advocates, she learned the heartbreaking depths of intergenerational poverty.

“So many people have just e trapped in shelters for generations,” she said. “We talked to an executive director of a nonprofit, and they’ve known five generations of one family.”

Homeless people face numerous barriers to employment: lack of education, a high rate of mental illness or addiction issues, the lack of a work wardrobe – even the absence of a fixed address to put on the application.

“How do you change that trajectory for the family?” she asked.

Scott began The Empowerment Plan in 2012 with a unique business plan: She would hire homeless people to make coats for other homeless people.

When she shared her vision, she encountered the same attitude she had experienced as a young girl in a struggling family. The board chair of a shelter she worked with told her, “You’d be lucky if a homeless person could make a peanut butter and jelly sandwich, let alone a coat.”

As the phrase goes, nevertheless she persisted.

“We started with three people in a utility closet,” Scott said. “We focus on hiring individuals with dependants, so it’s primarily single mothers. We have 3.5 kids on average per person.”

As her employees learn new skills and earn money, they also get connected to services that will allow them to escape homelessness.

“We allow them the time, while getting paid, to go get other resources and start connecting them with the plicated system that they were somehow supposed to navigate on their own,” she said.

Her workplace – which includes a classroom and therapy rooms – provides GED classes, domestic violence support groups, and teaches financial and family life skills.

“If you look at a typical week in The Empowerment Plan, someone only spends about 60 percent of their day producing the product,” Scott said.

The results have been phenomenal. The Empowerment Plan has made 45,000 units (coats) worldwide – shipping them to unsheltered homeless people in all 50 states and 18 foreign countries. The project has given more than 60 people the opportunity to work their way from homelessness to self-reliance. And Veronika Scott’s unique nonprofit has been applauded by everyone from CNN to CBN.

“We look at ourselves as the stepping stone,” Scott said. “People are with us for about two years and while they’re with us, they’re getting their home, they’re getting their driver’s license.” Then they “move on to even bigger and better and career opportunities. That’s the goal.”

None of the people who have gone through her program have fallen back into homelessness.

Scott’s transformative nonprofit holds important lessons about the best means of uplifting all people, especially our most forgotten and vulnerable citizens.

Work and capital empowers the poor

We can learn important truths from The Empowerment Plan about how to serve those who have fallen through society’s cracks.

1. True charity consists of jobs, not handouts. A college student learned from a homeless, likely uneducated woman what should be self-evident: Handouts do not solve poverty. This is true whether the aid is fashioned as domestic welfare programs or foreign aid. As the greatest Jewish teacher, Maimonides, taught, the highest form of charity is helping someone find employment, which gives the person a chance to e self-reliant and, ultimately, help others.

2. Entry-level jobs are vital. “The utilization of people’s skills is a driving force of the economy,” said Pope John Paul II in a 1999 address. But those with no recent work history find themselves going nowhere. Scott understands that entry-level jobs teach the soft skills that allow people to increase their value and, eventually, their salary. Those who seek to help people taking the first step on the employment ladder should resist any policy that destroys entry-level jobs, such as raising the minimum wage.

3. Personal relationships trump impersonal government policies. Part of The Empowerment Plan’s magic is that each of the programs are individually tailored to meet the employee’s needs. Charities and nonprofits, like Scott’s, have the ability to know each recipient personally and provide the appropriate resources. Impersonal, one-size-fits-all government programs cannot furnish their recipients with any individualized care and often have unforeseen negative consequences.

4. Every job is a self-improvement opportunity. Sewing garments in a utility closet sounds like the definition of a “dead-end job.” But the things that Scott provides her employees on-the-clock are afforded in a less visible form by every job. Every vocation gives people the option to build skills and acquire resources they can use for their own empowerment, or to provide for their children’s future. When high government benefits offer perverse incentives to deter people from working, they do more harm than good.

5. Capital empowers the poor. During a talk hosted this fall by Goldman Sachs, Scott thanked her board for providing a great deal of “unrestricted capital just to try ideas out.” Capital and labor are natural allies, not enemies engaged in an endless, zero-sum game of class warfare as socialism would have it. “Capital cannot do without labor, nor labor without capital,” as Pope Leo XIII wrote in the groundbreaking social teaching encyclical Rerum Novarum. That also means that capital earned from other, less socially focused work – what we might think of as “ordinary business” – fuels good works like Scott’s.

The Empowerment Plan is a partnership of capital, innovation, and a heart to transform God’s children from homeless victims to self-supporting producers. May we learn the lessons it has to teach us.

Comments
Welcome to mreligion comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
RELIGION & LIBERTY ONLINE
Samuel Gregg: Pope Francis, Populism, and the Agony of Latin America
At the Catholic Workd Report, Acton Research Director Samuel Gregg observes that, as populist regimes implode across Latin America, it’s unclear that the Catholic Church in the age of Francis is well-equipped to cope with es next. Since Pope Francis often states that realities are more important than ideas, let’s recall some basic realities about presidents Correa and Morales. Both are professed admirers of Chávez mitted to what Correa calls “socialism of the 21st century” or what Morales describes as...
Sanders’ Policies Won’t Get Us Scandinavian ‘Socialism’
Today at The Stream, I examine the dissonance between the goals of Vermont senator Bernie Sanders’ presidential campaign and his mended means: [W]hile Sanders’ goals may parable to Scandinavia, there’s little Nordic about his means. It all reminds me of a quip from the Russian Orthodox philosopher S. L. Frank, a refugee from the brutality of actual, Soviet socialism. “The leaders of the French Revolution desired to attain liberty, equality, fraternity, and the kingdom of truth and reason, but they...
As Venezuela Crumbles, Will America’s New ‘Socialists’ Pay Attention?
The Venezuelan economy is buckling under the weight of its severe socialist policies, and even as its president admits to a nationwide economic emergency, the government continues to affirm the drivers behind the collapse,blaminglow oil prices and global capitalism instead. This was supposed to be the dawn of “21st-century socialism,” as the late President Hugo Chavez proclaimed over 10 years plete with the right tweaks and upgrades to its materialistic, mechanistic approach to the human person. “We have assumed mitment...
5 Ways Obama’s New Overtime Rule Will Harm Workers
In announcing the Obama administration’s new overtime rule (for more on this news, see this explainer), Vice President Joe Biden panies will “face a choice” to either pay their workers for the overtime that they work, or cap the hours that their salaried workers making below $47,500 at 40 hours each work week. “Either way, the worker wins,” Biden said. Biden has held political office for more than four decades, and yet he has still not learned one of the...
Why Christians Care About Economics
“Economic activity is one of the mon and basic forms of human interaction and the Bible has much to say about it,” says Dale Arand. “However, it takes time to understand plexities of our modern economy so that we can better apply God’s principles to our everyday activity.” Arand offer five reasons it’s worthwhile to understand economics, including: 3) We want our government to restrain evil, not enable it. We know stealing and lying are wrong, but in our economy...
Video: Rev. Sirico on Private Property as the Solid Ground for Religious Liberty
The spring session of the 2016 Acton Lecture Series closed on May 17th with an address by Acton Institute President Rev. Robert A. Sirico entitled “Freedom Indivisible: Private Property as the Solid Ground for Religious Liberty,” which examinedhow private property provides an essential foundation forreligious liberty in a free and virtuous society. We’re pleased to share the lecture with you via the video player below. ...
Explainer: What is Going on in Venezuela?
What’s going on in Venezuela? Because of high inflation and unemployment, Venezuela has the most miserable economy in the world. The country currently has an inflation rate of 180 percent, but that’s expected to increase 1,642 percent by next year. The current unemployment rate is 17 percent, and the IMF projects it will reach nearly 21 percent next year. The country is also crippled by shortages of goods and services. A few weeks ago Venezuela’s President Nicolás Maduro instituted a...
Explainer: Obama’s New Overtime Rule
What just happened? On May 18, the Obama administration announced the publication of a new Department of Labor rule updating and expanding overtime regulations. Why did the overtime rule change? Since the 1930s some white collar jobs (i.e., those performed in an administrative setting) have been exempt from the overtime requirement. The white collar exemption salary level was adjusted in 2004 to $455 per week or $23,660a year. The new rule will entitle most salaried white collar workers earning less...
David Bentley Hart and the ‘Pelagian Criticism of Wealth’
Following up on yesterday’s post “Samuel Gregg on David Bentley Hart and Murderous Markets,” Rev. Gregory Jensen, author of the Acton book The Cure for Consumerism, observes that “Hart’s assertion that ‘the New Testament treats such wealth not merely as a spiritual danger, and not merely as a blessing that should not be misused, but as an intrinsic evil’ is simply wrong.” Writing at his Palamas Institute site, Jensen, an Orthodox Christian priest, added that “it is a gross overstatement...
French Catholic Bishop Dominique Rey: ‘Thinking Outside the Box’
Bishop Dominique Rey speaking at Acton’s April 20 conference in Rome. Yesterday in the French section of the Vatican’s newspaper, L’Osservatore Romano, an exclusive interview finally appeared with the outspoken Bishop Dominique Rey of Toulon-Fréjus. Bishop Rey provided the interview when in Rome last month to speak about the current challenges to religious and economic freedom in Europe at the Acton Institute’s conference “Freedom with Justice: Rerum Novarum and the New Things of Our Time“. The May 19 headline “Sortir...
Related Classification
Copyright 2023-2026 - www.mreligion.com All Rights Reserved